AAA: 37.2 Million Americans to Kick Off Summer with a Memorial Day Getaway

A strong economy and low gas prices drive 4.7 percent increase in holiday travel over 2014

cars turning rural road

VIRGINIA BEACH, Va., (May 8, 2015) – AAA Travel projects 37.2 million Americans will journey 50 miles or more from home during the Memorial Day holiday weekend, a 4.7 percent increase from the 35.5 million people who traveled last year and the highest travel volume for the holiday in 10 years. Kicking off the summer driving season, 33 million travelers will be driving to their destinations. The Memorial Day holiday travel period is defined as Thursday, May 21 to Monday, May 25.

Highlights from 2015 Memorial Day Travel Forecast:

  • The 2015 Memorial Day forecast is expected to mark the highest travel volume for the holiday in 10 years, since 2005.
  • Most drivers will likely pay the lowest Memorial Day gas prices in at least five years. Today’s national average price of gas is $2.66, $1.00 lower than the average price for last year.
  • The 4.7 percent increase over Memorial Day 2014 is the highest forecast growth rate for any of the holidays tracked by AAA since Independence Day 2012.
  • More than 88 percent of travelers (33 million) will travel by automobile, an increase of 5.3 percent over last Memorial Day.
  • Holiday air travel is expected to increase 2.5 percent to 2.6 million leisure travelers.
  • Travel by other modes of transportation including cruises, trains and buses, is expected to decrease 3.6 percent this Memorial Day, to 1.64 million.
  • Travelers will encounter higher average daily car rental and lodging costs this year, while airfares are down slightly compared to Memorial Day 2014.

“Following a harsh winter, many Americans are trading in their snow boots for flip flops and making plans to start the season with a vacation getaway,” said Georjeane Blumling, Vice President of Public Affairs for AAA Tidewater Virginia. “AAA is expecting more Memorial Day travelers this year than any time in the past 10 years as confident consumers come out of hibernation ready to explore national parks, beach destinations and America’s great cities.” Across the Commonwealth, over 1 million persons are expected to travel at least 50 miles from home this Memorial Day weekend. This is a 4.2% increase from 2014 and the largest number of travelers since 2005.

-A variety of economic factors are contributing to the large increase in holiday travelers this year. “A strong employment market and low gas prices have driven consumer optimism to new highs and boosted Americans’ disposable income. This is welcome news for the travel industry,” continued Blumling.

Impact of gasoline prices

Travelers continue to benefit from substantially lower gas prices compared to recent years. Today’s national average price is $2.66, $1.00 less than last year. AAA predicts most U.S. travelers will pay the cheapest Memorial Day gas prices in at least five years. In Virginia, the current average price for gas in $2.43, this is $1.06 less than last year.  Gas prices are expected to be the lowest for Memorial Day in five years which may be part of the reason for the 4.8% expected increase from last year in auto travel for the weekend.  Once again, automobile travel is the most popular mode this holiday, with 952,358 persons expected on the roads.

Tips for drivers

More than 88 percent (33 million) of holiday travelers will drive to their destination, a 5.3 percent increase from 2014. AAA expects to rescue nearly 350,000 motorists at the roadside this Memorial Day weekend, with the primary reasons being dead batteries, flat tires and lockouts. AAA recommends motorists inspect their vehicle and check battery and tire condition before heading out on a holiday getaway. Members can download the AAA mobile app (, visit or call 1-800-AAA-HELP to request roadside assistance in the event of a breakdown.

Hotel and car rental rates increase, airfares fall slightly

According to AAA’s Leisure Travel Index, the average daily car rental rate this Memorial Day is $19 higher than last year. The average nightly stay in a Two Diamond hotel is 16 percent higher this year at $144, while Three Diamond hotels will cost seven percent more, averaging $182. Average airfares for the top 40 domestic flight routes are two percent cheaper this year, falling to $222. In Virginia, air travel is up slightly by 1.8%.   

AAA’s digital tools for travel planning on the go include the free AAA Mobile app for iPhone, iPad and Android. Travelers can use the app to map a route, find current gas prices and discounts, book a hotel and access AAA roadside assistance. Travelers can learn more at

On, travelers can find more than 58,000 AAA Approved and Diamond Rated hotels and restaurants using the TripTik Travel Planner or the searchable Travel Guides at Every AAA Approved establishment offers the assurance of acceptable cleanliness, comfort and hospitality, and ratings of One to Five Diamonds help travelers find the right match for amenities and services.

AAA’s projections are based on economic forecasting and research by IHS Global Insight. The Colorado-based business information provider teamed with AAA in 2009 to jointly analyze travel trends during major holidays. AAA has been reporting on holiday travel trends for more than two decades. The complete AAA/IHS Global Insight 2015 Memorial Day Travel Forecast can be found here.

As part of North America’s largest motoring and leisure travel organization, AAA Tidewater Virginia provides its more than 325,000 members with travel, insurance, financial and automotive-related services. Since its founding AAA Tidewater Virginia has been a leader and advocate for the safety and security of all travelers.  For more information, visit and follow us on Twitter at or on Facebook at